Offering gifts to consumers will help them form impressions about your company. Therefore it is very important that you choose the right types of promotional gifts to make a great impression. We have discussed in other blogs the recycled promotional gifts and the effect they have on those who wish to help save the environment. However there is more to it than just that.
By using recycled promotional gifts you are stating your stand on the environment and your effects on it. You are also going to need to be careful that you don’t give the low quality impression. There are some recycled promotional gifts that have a certain industry that makes them appealing. Elsewhere these gifts may seem trite or something less than expected.
Recycled promotional gifts like coasters fall into this category. Coasters are functional items. They can be used around the house and office. This functionality is a good thing; however most coasters are made from a cardboard material that holds water. They tend to look a little shabby to some consumers.
In this case the target audience is very important. If you are hosting a car show, concert or other informal event recycled promotional gifts such as coasters will be a great idea. However, a conference on selling stocks for businesspersons may not find the same elation.
If you are a company looking for an inexpensive gift that fits in your industry sector, think about the coasters. They may work for you, and they are at least a cost effective option.
Wednesday, January 28, 2009
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