Monday, March 16, 2009

Mobile Advertising: Promotional Key Rings

Advertising is done in a variety of ways. You have advertising media such as television commercials, radio ads, newspaper ads, and other options. A business also has the option of mobile advertising. Companies do this with products they sell all the time. For example, let’s take a look at the IPOD. The IPOD is recognised even though there are knock off brands. This is because the Apple symbol is easy to see and the company has been using several means for advertising, including mobile advertising methods.

If you want a product that cannot be purchased through your business, but does endorse it via mobile advertising, promotional key rings are a cost effective option. Promotional key rings can be mobile advertising. The advertising with promotional key rings happens because the consumer will use the product. The first rule in mobile advertising is offering something that is functional.

Key rings can be placed on another key chain or replace an old one. As the client uses it, potential consumers may see it. The potential client sees it when the consumer digs out their keys before going to their car, getting in their home or in the office. As long as the promotional key rings are seen they will be mobile advertising for your business.

It is imperative in this case that you offer promotional key rings that the consumer will enjoy. It shouldn’t be an item they will throw in a drawer. In other words, by offering a unique key ring that stands out, you could have more sales in your business.

Monday, March 2, 2009

Business Gifts that Keep Giving

There are many types of useful business gifts that you can offer clients, consumers, and your employees. We have mentioned in other articles that business gifts are a good way to promote brand recognition. If you truly want something that will keep you in the minds of your consumer base, the mouse mat may be just the thing.

Mouse mats are used in a variety of settings, and if offered for free are always useful. Sometimes at the workplace mouse mats are not offered to employees to use. Why this is is not really clear as they are a great way to build brand awareness when printed with the company logo. As a business gift mouse mats with your logo and picture on them could well wind up in the person’s office. This means whatever traffic works its way into that setting; the mouse mat and therefore your brand, will be seen.

The other option is that the mouse mats are taken home and used there. Again you still have that reminder for the consumer to shop at your store. Your name will be remembered each time they look at the business gifts. They may even offer it to a friend if they don’t need it. There are many ways to use mouse mats as a way of advertising.

The thing about mouse mats is that they are less than conventional. Many times business gifts are pens, mugs, and bags. By offering mouse mats as business gifts you are taking a stand away from the norm, which in turn will be noticed.