Promotional products will vary from company to company. There are some typical promotional products that you will discover sold at these companies though. Clothing, bags, mugs, key rings, and pens are among the most popular promotional products you can purchase. YesGifts offers many of these promotional products as well as more than is listed. It is important that you know the company you are getting your promotional products from. You want to make sure your money is well spent and that the items you can choose will be functional.
At YesGifts you certainly have functional, well-made products for your business to use as promotional products. Before you take a look at the promotional products being offered on this site, you will need to understand what we mean by functional to help you in your choice of product.
The promotional products you give out as gifts or as part of a new product launch should be useful to the receiver. A pen for example is useful. A person can write with it and travel with it. An executive bag is functional. It can be used for business trips, every day at the office, or for personal use.
It is even better if a product has dual functionality. As an example we will use pens again. Under pens on this site you have novelty promotional products, in which one item offers a tape measure attached to the writing utensil. This dual functionality will impress clients.
Monday, July 27, 2009
Thursday, July 23, 2009
Promotional Items for Events
Events will vary in context from business to business. Sometimes an event can be a huge conference for stock trading, while other events are concerts in a park. The type of event doesn’t matter as much as the promotional items you will use for that event.
The promotional items can be something you give to your attendees or it can be something that they can purchase as a way of remembering the event they attended. Since there are two types of promotional purposes this also means you need a range of promotional items to fill the needs you have in your company.
There are plenty of options when it comes to the events you host. One item that is generally used is tee shirts. The consumer sees tee shirts, polo shirts, and other clothing items as more expensive even when you get them at a cost effective price.
With clothing you are also able to place your business logo or brand on the front of the shirt. This allows anyone who comes in contact with the items to see the brand and then recognise it later. Brand recognition is the top reason for you to have promotional items that can be wide spread over the country. Individuals from all over usually attend these events, which means having something that gives your city and province may be imperative to the consumer.
With promotional items at events you truly can’t go wrong in the advertising and marketing department when using common sense.
The promotional items can be something you give to your attendees or it can be something that they can purchase as a way of remembering the event they attended. Since there are two types of promotional purposes this also means you need a range of promotional items to fill the needs you have in your company.
There are plenty of options when it comes to the events you host. One item that is generally used is tee shirts. The consumer sees tee shirts, polo shirts, and other clothing items as more expensive even when you get them at a cost effective price.
With clothing you are also able to place your business logo or brand on the front of the shirt. This allows anyone who comes in contact with the items to see the brand and then recognise it later. Brand recognition is the top reason for you to have promotional items that can be wide spread over the country. Individuals from all over usually attend these events, which means having something that gives your city and province may be imperative to the consumer.
With promotional items at events you truly can’t go wrong in the advertising and marketing department when using common sense.
Tuesday, April 28, 2009
Promotional Folders and the Target Audience
Your marketing campaign will encompass a variety of difference options. You will use the media as a way to advertise to consumers and potential clients. Promotional items can be a part of your marketing campaign as a means of peaking the interest of your customers. It doesn’t matter whether the promotional items are offered at your store or a conference; they will serve as mobile advertisement for you at least once.
An option for your marketing campaign will be the promotional folders. Promotional folders can be used at conferences, events, or in the workplace. For consumers there are a variety of purposes once they receive the gift. In fact, some consumers may use the promotional folders for their shopping lists on a weekly basis. The pad and paper coupled with the organisational qualities make it a useful and functional item.
There will be a target audience you have in mind for these promotional conference folders depending on the business you have. The target audience is only important to the point of needing sales. In other words, if you have a lower expense on the folders you probably have many consumers you are trying to reach. On the other hand if you want to impress specific clients and convey how important they are to your business, you may go for a high quality and higher expense. This will offer a more striking image of your business.
The main concern is being cost effective while maintaining high quality for your target audience. They are going to be your key to reaching potential consumers and more sales.
An option for your marketing campaign will be the promotional folders. Promotional folders can be used at conferences, events, or in the workplace. For consumers there are a variety of purposes once they receive the gift. In fact, some consumers may use the promotional folders for their shopping lists on a weekly basis. The pad and paper coupled with the organisational qualities make it a useful and functional item.
There will be a target audience you have in mind for these promotional conference folders depending on the business you have. The target audience is only important to the point of needing sales. In other words, if you have a lower expense on the folders you probably have many consumers you are trying to reach. On the other hand if you want to impress specific clients and convey how important they are to your business, you may go for a high quality and higher expense. This will offer a more striking image of your business.
The main concern is being cost effective while maintaining high quality for your target audience. They are going to be your key to reaching potential consumers and more sales.
Friday, April 17, 2009
Functional Corporate Gifts
In a business, there are several marketing schemes that you can use. Corporate gifts are just one of those schemes. To be effective, the corporate gifts must make at least one very important point to the consumer. An object given that has no value; low quality, and above all else that lacks function will be seen as not valuing your consumers.
Corporate gifts therefore should be functional. They can be multifunctional even. The main key is that the corporate gifts must have a use. The corporate gifts also need to have a specific target audience and represent your industry rather well.
For instance, if you sell cosmetics a cosmetic bag will be a nice corporate gift to your consumers. On the other hand if you sell cosmetics and you offer a logo bug as the corporate gift you are probably going to see a decrease in your overall sales. Logo bugs are nice decorations, but they are of little use to the consumer. As such they will not be received well.
Going back to our cosmetic example, a cosmetic bag is a great gift, but if you offer a golf bag as the corporate gift you are again hitting the wrong function. The bag is a nice and expensive item, but chances are there are only a few consumers buying cosmetics that will appreciate it. Those consumers would be the ones that golf.
Functionality is just as important as relevance to the industry you are in for the corporate gifts you offer.
Corporate gifts therefore should be functional. They can be multifunctional even. The main key is that the corporate gifts must have a use. The corporate gifts also need to have a specific target audience and represent your industry rather well.
For instance, if you sell cosmetics a cosmetic bag will be a nice corporate gift to your consumers. On the other hand if you sell cosmetics and you offer a logo bug as the corporate gift you are probably going to see a decrease in your overall sales. Logo bugs are nice decorations, but they are of little use to the consumer. As such they will not be received well.
Going back to our cosmetic example, a cosmetic bag is a great gift, but if you offer a golf bag as the corporate gift you are again hitting the wrong function. The bag is a nice and expensive item, but chances are there are only a few consumers buying cosmetics that will appreciate it. Those consumers would be the ones that golf.
Functionality is just as important as relevance to the industry you are in for the corporate gifts you offer.
Monday, March 16, 2009
Mobile Advertising: Promotional Key Rings
Advertising is done in a variety of ways. You have advertising media such as television commercials, radio ads, newspaper ads, and other options. A business also has the option of mobile advertising. Companies do this with products they sell all the time. For example, let’s take a look at the IPOD. The IPOD is recognised even though there are knock off brands. This is because the Apple symbol is easy to see and the company has been using several means for advertising, including mobile advertising methods.
If you want a product that cannot be purchased through your business, but does endorse it via mobile advertising, promotional key rings are a cost effective option. Promotional key rings can be mobile advertising. The advertising with promotional key rings happens because the consumer will use the product. The first rule in mobile advertising is offering something that is functional.
Key rings can be placed on another key chain or replace an old one. As the client uses it, potential consumers may see it. The potential client sees it when the consumer digs out their keys before going to their car, getting in their home or in the office. As long as the promotional key rings are seen they will be mobile advertising for your business.
It is imperative in this case that you offer promotional key rings that the consumer will enjoy. It shouldn’t be an item they will throw in a drawer. In other words, by offering a unique key ring that stands out, you could have more sales in your business.
If you want a product that cannot be purchased through your business, but does endorse it via mobile advertising, promotional key rings are a cost effective option. Promotional key rings can be mobile advertising. The advertising with promotional key rings happens because the consumer will use the product. The first rule in mobile advertising is offering something that is functional.
Key rings can be placed on another key chain or replace an old one. As the client uses it, potential consumers may see it. The potential client sees it when the consumer digs out their keys before going to their car, getting in their home or in the office. As long as the promotional key rings are seen they will be mobile advertising for your business.
It is imperative in this case that you offer promotional key rings that the consumer will enjoy. It shouldn’t be an item they will throw in a drawer. In other words, by offering a unique key ring that stands out, you could have more sales in your business.
Monday, March 2, 2009
Business Gifts that Keep Giving
There are many types of useful business gifts that you can offer clients, consumers, and your employees. We have mentioned in other articles that business gifts are a good way to promote brand recognition. If you truly want something that will keep you in the minds of your consumer base, the mouse mat may be just the thing.
Mouse mats are used in a variety of settings, and if offered for free are always useful. Sometimes at the workplace mouse mats are not offered to employees to use. Why this is is not really clear as they are a great way to build brand awareness when printed with the company logo. As a business gift mouse mats with your logo and picture on them could well wind up in the person’s office. This means whatever traffic works its way into that setting; the mouse mat and therefore your brand, will be seen.
The other option is that the mouse mats are taken home and used there. Again you still have that reminder for the consumer to shop at your store. Your name will be remembered each time they look at the business gifts. They may even offer it to a friend if they don’t need it. There are many ways to use mouse mats as a way of advertising.
The thing about mouse mats is that they are less than conventional. Many times business gifts are pens, mugs, and bags. By offering mouse mats as business gifts you are taking a stand away from the norm, which in turn will be noticed.
Mouse mats are used in a variety of settings, and if offered for free are always useful. Sometimes at the workplace mouse mats are not offered to employees to use. Why this is is not really clear as they are a great way to build brand awareness when printed with the company logo. As a business gift mouse mats with your logo and picture on them could well wind up in the person’s office. This means whatever traffic works its way into that setting; the mouse mat and therefore your brand, will be seen.
The other option is that the mouse mats are taken home and used there. Again you still have that reminder for the consumer to shop at your store. Your name will be remembered each time they look at the business gifts. They may even offer it to a friend if they don’t need it. There are many ways to use mouse mats as a way of advertising.
The thing about mouse mats is that they are less than conventional. Many times business gifts are pens, mugs, and bags. By offering mouse mats as business gifts you are taking a stand away from the norm, which in turn will be noticed.
Monday, February 23, 2009
Cheshire Zipped Conference Folders
In previous articles we have discussed the uses for the conference folders. We thought now would be a great time to look at some of the options to ensure the ideas we’ve offered will work out great for you. One of the top products is the Cheshire zipped conference folder.
The folder is designed with a zipper so that any important documents will be held inside. Unlike other folders that just close you have the ability to make sure that any pen, paper, or other items won’t slip out when the folder is dropped or open. The Cheshire conference folders have an embossed design with silver trim. These conference folders will come in black or blue, depending on your requirements.
When you get the conference folders with your logo there is a screen set up fee. This is a one-time fee which means once the company has your logo you don’t have to worry about it any more. The cost of the Cheshire conference folders will vary, depending on the amount you order.
As a promotional gift the more you order the less the cost. This is a cost effective method for ordering. However, if they are used for employee handouts you may not need as many as you would for a conference. Just remember that it is the thought of the gift and the durability that will have it working as a marketing tool for you. The amount of your marketing costs will decide the conference folders you choose.
The folder is designed with a zipper so that any important documents will be held inside. Unlike other folders that just close you have the ability to make sure that any pen, paper, or other items won’t slip out when the folder is dropped or open. The Cheshire conference folders have an embossed design with silver trim. These conference folders will come in black or blue, depending on your requirements.
When you get the conference folders with your logo there is a screen set up fee. This is a one-time fee which means once the company has your logo you don’t have to worry about it any more. The cost of the Cheshire conference folders will vary, depending on the amount you order.
As a promotional gift the more you order the less the cost. This is a cost effective method for ordering. However, if they are used for employee handouts you may not need as many as you would for a conference. Just remember that it is the thought of the gift and the durability that will have it working as a marketing tool for you. The amount of your marketing costs will decide the conference folders you choose.
Subscribe to:
Posts (Atom)
